Thomson launches small appliances on Flipkart

Thomson launches small appliances on Flipkart.

Thomson announced its foray into the small appliance segment with Flipkart in India. As part of this launch, Thomson presents a wide range of appliances in the segment of kitchen appliances (juice blenders, sandwich maker, electric cooker), seasonal appliances (geysers, room heaters) and others household appliances (dry and steam irons) and Suite.

The new product categories will make appliances available at affordable prices and bring the French touch of Thomson to Indian kitchens. While Thompson’s iron will be priced between Rs 899 and Rs 999, the company’s Juicer Mixer Grinder (500 Watt, 3 pots) is priced at Rs 1,599. The Pop-up Toaster is priced at Rs 949 and Thompson’s Sandwich Maker will be available at Rs 899.

Speaking about the launch, Sebastien Crombez, Representative of Thomson said, “With its 129-year history, the Thomson brand was warmly welcomed by Indians when it returned to India with television in 2018. Thomson puts the Focus on India, we want to bring quality products that provide the best experience and ease of use to customers. In this business, we believe that small home appliances play a major role in making our lives easier and more convenient and our foray into this segment will enable us to respond to the changing preferences of Indian consumers with products that embody the French touch. of the brand while making them accessible and affordable. We are delighted to partner with Flipkart in this endeavor to bring the latest products with superior performance to customers across the country.

Hari G. Kumar, Vice President, Major Appliances at Flipkart, said, “Over the past few years, consumers have increasingly expressed their preference for efficient and durable appliances that simplify household work. Along with metropolitan cities, Tier 3 cities and above have also contributed to an increase in demand for small household appliances. As Flipkart seeks to meet changing customer preferences for these products, Thomson’s new line will expand our selection of premium products for customers while offering premium quality at an affordable price.

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